Say Howdy to TikTok's Coastal Cowgirl Aesthetic with These 21 Summer Outfit Ideas (2024)

Table of Contents
Levi's 501® Original Fit Women's Jeans Levi's 501® Original Fit Women's Jeans Junk Food Boots Were Made for Dancin' T-Shirt Junk Food Boots Were Made for Dancin' T-Shirt Lucky Brand Stone & Horseshoe Multi-Charm Pendant Necklace Lucky Brand Stone & Horseshoe Multi-Charm Pendant Necklace American Eagle Tie-Front Denim Tank Top American Eagle Tie-Front Denim Tank Top TOVOSO Straw Cowboy Hat TOVOSO Straw Cowboy Hat Draper James Kate Smocked Dress with Floral Embroidery Draper James Kate Smocked Dress with Floral Embroidery SeaVees Coronado Espadrille Sneakers SeaVees Coronado Espadrille Sneakers H&M Crochet-Look Dress H&M Crochet-Look Dress Everlane The Boxy Oxford Everlane The Boxy Oxford FP One Raya Bandana Top FP One Raya Bandana Top NOTTE Tropicana Daydream Earrings NOTTE Tropicana Daydream Earrings Madewell Denim Balloon-Sleeve Mini Dress Madewell Denim Balloon-Sleeve Mini Dress Brunna.Co Louisa Striped Jute Tote Bag Brunna.Co Louisa Striped Jute Tote Bag Mango Denim Long Skirt Mango Denim Long Skirt Tecovas Annie Boots Tecovas Annie Boots Blank NYC Twist and Shout Vegan Suede Shacket Blank NYC Twist and Shout Vegan Suede Shacket Sendero Provisions Co. Cowboy Baseball Hat Sendero Provisions Co. Cowboy Baseball Hat Daydreamer Shania 'Boots Been Under' Tee Daydreamer Shania 'Boots Been Under' Tee Draper James Smocked Gingham Bikini Set Draper James Smocked Gingham Bikini Set Vanlinker Bandana-Print Satin Scarves Vanlinker Bandana-Print Satin Scarves References
Say Howdy to TikTok's Coastal Cowgirl Aesthetic with These 21 Summer Outfit Ideas (1)

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It won't take much scrolling of your FYP to spot TikTok's latest obsession, the coastal cowgirl aesthetic. Like the Coastal Grandmother and Cottagecore trends before it, the viral trend has already begun spreading beyond the fashion realm into home decor, hair, fragrance, food, and even music. And with over 310 million views already, there will be no escaping its breezy linen dresses, faded denim, and Western accessories this summer.

As the name suggests, the coastal cowgirl aesthetic is a mashup of beachwear and Westernwear. It's defined by a color palette of white, tan, washed-out blues, and summery fabrics like linen, lace, cotton, and lived-in denim. The ultimate coastal cowgirl outfit: a flirty linen sundress and fashion-forward cowboy boots. Inside a coastal cowgirl's closet, you'll find a plethora of picnic-worthy dresses, Western boots, easy-going graphic tees, and oversized button-ups stolen from her Coastal Grandmother's closet.

The beauty of the coastal cowgirl fashion trend is how easily it can be adopted— and adapted to your personal style. There's no rule saying there must be a perfect balance between the two influences, so feel free to lean more into the Southern Belle or SoCal surfer side if it suits you better. Below, we've got all the clothing, shoes, and accessories you'll need to make the trend your own this summer.

Check out Firstfinds to shop more of TikTok's favorite fashion trends, from coastal cowgirl to Barbiecore and beyond.

1

Patchwork Pants

Levi's 501® Original Fit Women's Jeans

Say Howdy to TikTok's Coastal Cowgirl Aesthetic with These 21 Summer Outfit Ideas (3)

1

Patchwork Pants

Levi's 501® Original Fit Women's Jeans

Embroidered with patchwork flowers, these faded Levi's 501s look fresh from the farm. Style them with a white tee and flip-flops for a quick summer outfit that comes across effortlessly cool.

2

Western-Themed Graphic Tees

Junk Food Boots Were Made for Dancin' T-Shirt

Say Howdy to TikTok's Coastal Cowgirl Aesthetic with These 21 Summer Outfit Ideas (4)

2

Western-Themed Graphic Tees

Junk Food Boots Were Made for Dancin' T-Shirt

Now 39% Off

Prove you know your way around TikTok fashion trends by swapping your boring old graphic tee with something Western-themed. On sale for less than $20, this cowboy boot number is sure to bring smiles.

3

Lucky Horseshoe Jewelry

Lucky Brand Stone & Horseshoe Multi-Charm Pendant Necklace

Say Howdy to TikTok's Coastal Cowgirl Aesthetic with These 21 Summer Outfit Ideas (5)

3

Lucky Horseshoe Jewelry

Lucky Brand Stone & Horseshoe Multi-Charm Pendant Necklace

Meet your new good luck charm: this dainty little horseshoe necklace you'll keep on all summer long. The colored stones give off a sea glass vibe, while the lucky horseshoe pendant is said to bring good fortune.

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4

Denim, Denim and More Denim

American Eagle Tie-Front Denim Tank Top

Say Howdy to TikTok's Coastal Cowgirl Aesthetic with These 21 Summer Outfit Ideas (6)

4

Denim, Denim and More Denim

American Eagle Tie-Front Denim Tank Top

Now 50% Off

All you need to adopt summer 2023's coastal cowgirl aesthetic is a few great denim pieces you can mix and match with basic tees, tanks and dresses you already own. This tie-front denim tank can be styled solo or layered over a lacy bralette, ribbed tank or linen sundress.

5

Straw Cowgirl Hats

TOVOSO Straw Cowboy Hat

Say Howdy to TikTok's Coastal Cowgirl Aesthetic with These 21 Summer Outfit Ideas (7)

5

Straw Cowgirl Hats

TOVOSO Straw Cowboy Hat

Now 46% Off

Giddy up for summer in this TikTok-approved straw cowboy hat from Amazon. Beaded trim and a decorative weave add a fashion-forward feel to the Western classic.

6

Embroidered Summer Dresses

Draper James Kate Smocked Dress with Floral Embroidery

Say Howdy to TikTok's Coastal Cowgirl Aesthetic with These 21 Summer Outfit Ideas (8)

6

Embroidered Summer Dresses

Draper James Kate Smocked Dress with Floral Embroidery

Now 32% Off

Crisp cotton poplin fabric and contrasting floral embroidery give this smocked sundress a seaside picnic vibe. A pair of Western boots or fisherman sandals will add a coastal cowgirl finish to your 'fit.

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7

Beachy Sneakers

SeaVees Coronado Espadrille Sneakers

Say Howdy to TikTok's Coastal Cowgirl Aesthetic with These 21 Summer Outfit Ideas (9)

7

Beachy Sneakers

SeaVees Coronado Espadrille Sneakers

When a coastal cowgirl isn't wearing her favorite cowboy boots, she's got on a pair of lived-in white canvas sneakers that are ready to hit the beach.

8

Crochet Details

H&M Crochet-Look Dress

Say Howdy to TikTok's Coastal Cowgirl Aesthetic with These 21 Summer Outfit Ideas (10)

8

Crochet Details

H&M Crochet-Look Dress

No coastal cowgirl's closet is complete without a little crochet either. Pair this sunny yellow midi dress with cowboy boots for an easy summer outfit.

9

Coastal Grandmother Layering Pieces

Everlane The Boxy Oxford

Say Howdy to TikTok's Coastal Cowgirl Aesthetic with These 21 Summer Outfit Ideas (11)

9

Coastal Grandmother Layering Pieces

Everlane The Boxy Oxford

Styled with jean shorts and Western boots, this airy linen button-up looks like something you stole out of your Coastal Grandmother's closet. How chic?!

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10

Bandanas as Tops

FP One Raya Bandana Top

Say Howdy to TikTok's Coastal Cowgirl Aesthetic with These 21 Summer Outfit Ideas (12)

10

Bandanas as Tops

FP One Raya Bandana Top

This summer, everyone on TikTok is wearing bandanas as tops. An elastic panel in the back ensures this strapless top comfortably stays put.

11

Pearl Earrings

NOTTE Tropicana Daydream Earrings

Say Howdy to TikTok's Coastal Cowgirl Aesthetic with These 21 Summer Outfit Ideas (13)

11

Pearl Earrings

NOTTE Tropicana Daydream Earrings

Inspired by lazy summer days, these sparkly floral huggies would look sweet hanging from any coastal cowgirl's ears. Pair them with other pearls and dainty gold drops for an eclectic combo.

12

Laid-Back Denim Dresses

Madewell Denim Balloon-Sleeve Mini Dress

Say Howdy to TikTok's Coastal Cowgirl Aesthetic with These 21 Summer Outfit Ideas (14)

12

Laid-Back Denim Dresses

Madewell Denim Balloon-Sleeve Mini Dress

Now 11% Off

This summer, lean into denim fabrics like this easy-going mini dress from Madewell. The timeless material only looks cooler with age, meaning you can actually live in your clothing.

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13

Woven Bags

Brunna.Co Louisa Striped Jute Tote Bag

Say Howdy to TikTok's Coastal Cowgirl Aesthetic with These 21 Summer Outfit Ideas (15)

13

Woven Bags

Brunna.Co Louisa Striped Jute Tote Bag

Introducing your new go-to summer tote bag: this red-and-white striped straw carry-all that can go from school bag to beach picnic in a flash. Each one is handwoven in Bali.

14

Denim Maxi Skirts

Mango Denim Long Skirt

Say Howdy to TikTok's Coastal Cowgirl Aesthetic with These 21 Summer Outfit Ideas (16)

14

Denim Maxi Skirts

Mango Denim Long Skirt

It's hard not to love the coastal cowgirl trend, especially when it looks as cool as this denim maxi skirt. Style it just as you would your favorite pair of jeans.

15

White Cowboy Boots

Tecovas Annie Boots

Say Howdy to TikTok's Coastal Cowgirl Aesthetic with These 21 Summer Outfit Ideas (17)

15

White Cowboy Boots

Tecovas Annie Boots

It only takes one item to instantly bring the coastal cowgirl aesthetic into your closet: a pair of chic white cowboy boots. Dressed up with a maxi or dressed down with Daisy Dukes, they'll give every look a fashionably Western flair.

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16

Suede Fringe Jackets

Blank NYC Twist and Shout Vegan Suede Shacket

Say Howdy to TikTok's Coastal Cowgirl Aesthetic with These 21 Summer Outfit Ideas (18)

16

Suede Fringe Jackets

Blank NYC Twist and Shout Vegan Suede Shacket

Much to Daisy Jones' delight, fringe trim is all the rage this season. Style this twirl-worthy suede jacket as a summery version of your go-to leather jacket.

17

Surfer Girl Trucker Hats

Sendero Provisions Co. Cowboy Baseball Hat

Say Howdy to TikTok's Coastal Cowgirl Aesthetic with These 21 Summer Outfit Ideas (19)

17

Surfer Girl Trucker Hats

Sendero Provisions Co. Cowboy Baseball Hat

This cheeky "cowboy hat" is the perfect example of how the TikTok coastal cowgirl trend draws inspiration from the easy-going style of SoCal surfer girls.

18

Country Music Merch

Daydreamer Shania 'Boots Been Under' Tee

Say Howdy to TikTok's Coastal Cowgirl Aesthetic with These 21 Summer Outfit Ideas (20)

18

Country Music Merch

Daydreamer Shania 'Boots Been Under' Tee

Instead of typical bands tees, TikTok's coolest coastal cowgirls wear country music merch from fashion icons like Shania Twain and Dolly Parton.

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19

Coastal Cowgirl Swimwear

Draper James Smocked Gingham Bikini Set

Say Howdy to TikTok's Coastal Cowgirl Aesthetic with These 21 Summer Outfit Ideas (21)

19

Coastal Cowgirl Swimwear

Draper James Smocked Gingham Bikini Set

Now 41% Off

With smocked panels, removable straps and a surprising amount of bust support, this gingham-print swimsuit stands out amongst the sea of boring triangle bikinis.

20

Bandanas and Headscarves

Vanlinker Bandana-Print Satin Scarves

Say Howdy to TikTok's Coastal Cowgirl Aesthetic with These 21 Summer Outfit Ideas (22)

20

Bandanas and Headscarves

Vanlinker Bandana-Print Satin Scarves

Now 17% Off

With earthy hues and an understated bandana print, these versatile square scarves add a coastal cowgirl touch to any basic tee and jeans. Tie them around your neck, as a headscarf, or around your bag handle to look rodeo-ready in a flash.

Say Howdy to TikTok's Coastal Cowgirl Aesthetic with These 21 Summer Outfit Ideas (23)

Sarah Maberry

Commerce Writer


Sarah Maberry is a Firstfinds Commerce Writer at Hearst Magazines, covering trending products in fashion, beauty, lifestyle and beyond. She’s obsessed with being the first to wear, try, watch and buy what’s going viral.

Say Howdy to TikTok's Coastal Cowgirl Aesthetic with These 21 Summer Outfit Ideas (2024)

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